February 20, 2010

LinkedIn White Paper Available - Getting Connected - "LinkedIn Goes Beyond Your Online Profile" http://bit.ly/bnIefg

Build Credibility Generate Sales Leads Communicate To Your Audience

The 3 Main Advantages of LinkedInAccording to LinkedIn, over 60 million professionals use this leading professional online network to exchange information, ideas and opportunities. You can use it to:
• Find the people and knowledge you need to achieve your business / professional goals.
• Better manage and control your professional identity online.
• Stay informed about your contacts and industry using LinkedIn Updates.
• See a full list of who has viewed you profile -- not everyone who has some professional interest in you may contact you immediately, but if you are keen and get in touch, you may uncover some great hidden opportunities!
• Ask questions and seek advice -- take advantage of the experience and expertise of this vast professional community online!
• Answer questions to don your “expert’s hat” and give your reputation another shining touch!
• Use direct advertising with a LinkedIn ad that will be viewed only by the target audience you specify.
• If you have a blog and are strapped for good content, find possible guest bloggers on your LinkedIn network and invite them to post comments to your blog.
• Improve your Google page rank by making your LinkedIn Profile available for indexing by search engines.
• Use the search feature to find people by company, industry and city. This way you can research your prospects before meeting or contacting them.
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